Client FX is an end-user application for international money transfer service with real exchange rates and no hidden fees. CFX is a part of the Currency for Change project under the Cymonz platform.
- UI/UX Design
- Creative Direction
Unlike other similar services CFC offers low and upfront fees only, where there are no hidden expenses. Also, a percentage of the fees will be donated to charities selected by users. This is where the currency for change comes from, as users have the possibility to select a charity or social project in the country they are either sending money to or from and build out the social aspect.
Collaboration was essential, so we utilised the abovementioned tools to ensure the best communication and performance across the entire process, since there was a big time difference - the client was on GMT+13, while I was on GMT+1.
Due to the large number of pages, designing the sleek styleguide was another important task, in order to have consistency across the application. The reason for that was to make it easier for users to navigate through, since this service is intended to be used by all kinds of people.
The other members of my team were: Marko Milovanovic - responsible for branding and Marko Manojlovic - in charge of front-end development.
- 48% decreased drop out rate on registration
- 72% decrease in web-related phone calls
Due to a large number of pages, designing the sleek styleguide was another important task, in order to have consistency across the application. The reason for that was to make it easier for users to navigate through since this service is intended to be used by wide range of people.
Regarding the fact that the majority of data in this application is in a form of tables, I decided to make the horizontal navigation, to make the content visible on smaller screens without using the horizontal scroll.
Even though there is a plan to create mobile applications in future, the main functionality of the application needed to be sustaniable. Taking into consideration a large number of options, only the major ones were kept for the mobile version, to make UX simpler.
After completing the design of the original layout, the client requested a creation of an alternative one with vertical navigation, mostly due to the fact that he also wanted to offer more options to his partners regarding choosing the layout.
Apart from loving the UI and UX that Milos produces, it is very rewarding to work with him as he is never afraid to question our requirements, and add his point of view, whilst willing to accept and improve our decisions on some aspects of the project. After working with Milos once, we can now trust him to get on with projects and deliver them without too much detailed input from ourselves, allowing us to focus on running our business.
Simon Lynch, CEO
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